Coach Demetrius Santos · OPEX CCP · CF-L2
Individualized CrossFit & HYROX coaching built around your goals, your weaknesses, your schedule and your competitive season — in person in Union City, NJ or remote, anywhere. Effort isn't the bottleneck. Direction is.
Plans from $150/month · No payment to apply · I read every application personally
The philosophy
A decade across CrossFit, weightlifting, HYROX, endurance, and nutrition taught me one thing: serious athletes don't stall for lack of effort — they stall for lack of direction. I don't start with a workout. I find the one thing capping your level, and build everything around removing it.
I coach athletes on a gym floor every week. The same eye goes into your plan — in front of me or remote.
Coached, not programmed — in person in Union City, NJ or remote
Demetrius Santos
OPEX CCP · CF-L2 · Union City, NJ
Pricing
No payment to apply. Pick the plan that fits, send your application, and we confirm the right fit together.
Nutrition only
Fuel strategy for athletes who train hard and need their nutrition to match the work.
$200/mo
Macro or macro-free · built around your training
Best for: athletes whose training is set but whose fueling and recovery need individual guidance.
Apply for nutritionThe complete plan
Training and nutrition as one system. Everything is built around your assessment — and adjusted by me, not by an app.
$295/mo
Nutrition coaching included
Best for: CrossFit & HYROX athletes who want training, fuel and recovery managed together — competing or chasing the next level.
Apply for coachingOn top of your classes
Custom accessory training, direct feedback and adjustments around one primary goal.
$150/mo
Targeted work · keeps your class programming
Best for: CrossFit athletes happy with their class programming who need targeted work to close a specific gap — a first bar muscle-up, butterfly chest-to-bar, stronger handstand push-ups.
Apply for accessory workFinal recommendation depends on the level of support you need. Apply, I review it personally, and we confirm the plan together — including whether to start nutrition from day one or add it once training is dialed in.
The DS Method · How I coach
Every athlete starts with an assessment. From there, I set priorities and build the training around them — then watch how you respond and evolve the plan. A person on a loop, not an algorithm.
Understand the athlete: goals, weaknesses, training history, life. Testing establishes your real starting point.
Evaluation, not template
Establish priorities. The program is designed around the limitation we found — never a plan handed to thousands.
Built for you
Programming, video feedback and direct communication. You learn the why behind how you train and eat.
Buy-in, not blind compliance
Results and your feedback evolve the plan. Measurable progress, sustained — not a program running on autopilot.
Coached, on a loop
What's included
Whether you train with me in Union City or remotely, every coaching plan includes the same six things.
Why it works
Your plan is never static. I watch how you respond — your results, your recovery, your feedback — and change what needs to change. That is the difference between being coached and being handed workouts.
Training built around your goals, weaknesses, schedule and competition calendar.
Fuel and recovery integrated with the training — because the results depend on both.
Send training videos and receive technical feedback directly from me.
Direct access for questions, feedback and adjustments — you talk to me, not an assistant.
Objective testing to identify limitations, measure progress and evolve the program.
Pacing, workout strategy and preparation when competition matters.
Athletes I coach
Semifinals athlete · coached since 2023
Return from injury
Two years of coaching
Premium means excluding to attract better. Built for athletes who want direction — not casual beginners.
A specialty, not an afterthought
The comeback is where athletes lose the most ground — rushing it, re-injuring, training around the problem. It's exactly where individualized coaching matters most.
Why this is different
Your training begins with understanding where you are, what you need and where you want to go. Strength, weightlifting, gymnastics, conditioning, competition strategy and nutrition all have to work together — we address what matters most for you.
I review your training, your feedback and your progress personally. When something needs to change, we change it.
I coach athletes in person every week at my gym in Union City, NJ. Whether I'm standing next to you or reviewing your training remotely, I'm looking at the same things: movement, execution, intent and response.
You're not buying a spreadsheet or getting added to a template. I know who I'm coaching, what we're working toward, and why your training looks the way it does.
In competition
In person in Union City, NJ or remote — the same standard.
What athletes say
I started after a herniated disc, worried I couldn't keep training. He restructured everything — and turned a major setback into growth. I'm stronger now than before my injury.
Since 2023 he's helped me qualify for Semifinals, compete at Wodapalooza, earn local podiums, and place 1st on my country's leaderboard. Outstanding feedback after every session.
Two years in, the transformation has been incredible — stronger while steadily losing weight. Every phase had a purpose, and he always explained the why.
Four months before my wedding I lost 12 lbs — 10 of it body fat — while eating more than ever. More energy, more progress in the gym, and I looked incredible.
FAQ
Short answers. Anything else — message me directly.
Ask me on WhatsAppNo. I coach athletes chasing Semifinals and athletes chasing their first muscle-up. What matters is that you train with intent and want direction.
Yes. If you're happy with your class programming, Accessory Work is built to sit on top of it. With full coaching, the plan becomes your training — and I still build it around your real schedule.
It depends on your assessment, your goals and your life. Most athletes train four to six days a week; the plan is built around what you can actually sustain.
As often as the plan calls for — typically your key lifts and skills every week. I review them personally and send technical feedback directly.
Directly with me. Your program is delivered through the CoachRx app, where you log training and send videos, and questions, feedback and adjustments go through our direct messages — not through an assistant.
Coaching is month to month. Real change takes consistency, so I ask athletes to commit to at least three months — long enough to assess, build and adjust.
We adjust. Coming back from injury is a specialty here — the plan is rebuilt around the limitation, not paused.
Yes. I coach in person at my gym in Union City, NJ — minutes from Hoboken, Weehawken and Jersey City, one tunnel from Manhattan — and remotely across the U.S. and abroad. Same assessment, same plan, same eye.
Where I coach
In person: Union City CrossFit · 529 3rd Street, Union City, NJ 07087Why I coach
CrossFit, weightlifting, HYROX, endurance, nutrition — I've coached across all of them, and I still coach on the floor every week. I own and run Union City CrossFit in Union City, NJ, minutes from Weehawken and Hoboken and one tunnel away from Manhattan.
That floor is where I learned the thing this whole site is built on: athletes rarely need more volume. They need the right priority. Finding it — and adjusting as you respond — is the job. I coach remotely the same way I coach in person: I look at the athlete first, then build the plan.
Start here
Let's identify what's limiting your performance and build a plan around it. I read every application personally.
I'll review your responses and get back to you personally with your next steps. Keep an eye on your inbox.
